Internet Marketing

Mike Saunders is a marketing consultant who specialises in internet marketing and social media campaigns. He started his business at the beginning of 2010 and decided to use the Unisite Business Software to manage his financial admin. Mike uses wordpress as his blogging software and was pleased to see how the unisite integrated into Wordpress and started using the websuite wherever the wordpress software was not flexible enough to display his content correctly.

We are excited to see Mike using the Unisite Business Suite because it proves the value if the system to small business in South Africa.

The developers of The Unisite Business Suite (Sesalos PTY LTD) saw the need to put the control of SEO into the hands of our clients. This is only possible by partnering with the client and educating them on how SEO works, and what the client can do to make a difference on their website.

The challenge has been that there was a fair amount of programming knowledge to change simple and fundamental elements of a website to achieve SEO success. These elements included H1 Headers, Meta Tags, Meta Description, XML Sitemap Generation, Alternative Image Tags etc.

Normally you would need a programmer to make these changes for you and you would be paying that programmer by the hour. Now the Unisite Web Suite makes all of that programming as simple as using Facebook. The best part is that all of this SEO infrastructure is built into the Unisite Web Suite as an Added Value for Unisite clients.

Through the SEO infrastructure you can take personal control over the following SEO elements:

1.    H1 Headers
2.    Per Page Meta Tags
3.    Per Page Meta Descriptions
4.    XML Sitemaps
5.    Page Titles
6.    Image Titles
7.    Image Alt Tags
8.    Google Analytics Code (Google Research of your Website)